عربي
عربي
عربي
عربي
Why Attend
It is well known that events play an important role in economic development and social well-being, and can help achieve other business goals such as community cohesion and enhancing corporate and brand reputations. This growing and evolving industry also helps professionals leverage their communication, marketing, social media, and project management skills. This course explores the field of event planning through case studies, research findings, practical activities, and exercises. This course provides participants with detailed background knowledge and a full understanding of the complexities of this ever-changing industry, as well as the skills needed to succeed in various aspects of event management.
Overview
Course Outline
Schedule & Fees
Methodology
This course uses a variety of interactive methods, such as individual and group exercises, case studies, role-playing, videos, and group discussions.
Course Objectives
By the end of the course, participants will be able to:
Explain the basic principles of event management
Develop an event execution plan using a systematic, step-by-step process
Evaluate best practices for event logistics management
Implement various methodologies to evaluate the success of an event
Suggest improvements that will take an event from good to outstanding
Target Audience
This course is aimed at professionals working in public relations and event management and those involved in professional codes and ethics activities.
Target Competencies
Effective risk assessments
Listening to stakeholder needs
Developing event plans
Coordinating logistics tasks
Analyzing post-event metrics
Identifying appropriate event locations
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